Many people are buying last year’sthan the newly released 8, reports Reuters citing analysis from KeyBanc Capital Markets and carrier surveys conducted in the US and UK.
This bucks the usual trend of new iPhones being super popular — with— in the weeks after their release. The iPhone 8 and have been on shelves since Sept. 22, but the initial response on the phone’s release day . This adds to the talk that many people are holding out for the , which releases Nov. 3. According to the analysts cited by Reuters, this may be the case.
Last year the iPhone 7 was hugely popular upon release, resulting in Apple sellingthat quarter. But iPhone 7 sales have seen a resurgence, partially thanks to a price drop after Apple’s September iPhone event — falling from a starting price of $649, £599 and AU$1,079 to $549, £549 and AU$849, respectively — according to the report.
Meanwhile, the iPhone 8 starts at $699, £699 and AU$1,079, which is a solid price jump from the initial price of the 7 (except in Australia). The iPhone 8 features all sorts of upgrades from the 7, like wireless charging, improved camera, and a better screen, but according to the survey data, these aren’t compelling enough to justify spending the extra money.
Analysts also claim that sales deals for the iPhone 8 are much more modest than they were for the iPhone 7 last year.
US carrier AT&T said that phone upgrades dropped by nearly 900,000 this quarter compared to last year. While this number includes phones from all manufacturers, analysts from Jefferies are pointing to weak iPhone 8 demand.
As many people choose to wait it out for the iPhone X, there are reports thatmay lead to a limited supply of Xs upon the phone’s release. This could mean that people who are waiting patiently for their new iPhone may have to wait even longer than the Nov. 3 release date.